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Cookies can keep track of whether a user still left a webpage without the need of shopping for something, Hence the advertiser can later on retarget the consumer with ads with the website the person visited.[twenty five]
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Distinctive jurisdictions have taken unique methods to privacy issues with advertising. The United States has particular limitations on on the web tracking of children in the Children's On the web Privacy Security Act (COPPA),[109]:sixteen–seventeen as well as the FTC has not too long ago expanded its interpretation of COPPA to include demanding ad networks to obtain parental consent in advance of knowingly tracking Young ones.
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